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Licensed Sports Merchandise Industry To Expand Because Of Growing Popularity Of Sports



Licensed Sports Merchandise Industry Data Book Covers Licensed Sports Apparel, Licensed Sports Footwear and Licensed Sports Toys & Games Markets.

Grand View Research’s licensed sports merchandise industry data book is a collection of market sizing information & forecasts, trade data, pricing intelligence, competitive benchmarking analyses, macro-environmental analyses, and regulatory & technological framework studies. Within the purview of the database, such information is systematically analyzed and provided in the form of outlook reports (1 detailed sectoral outlook report) and summary presentations on individual areas of research.

Access the Global Licensed Sports Merchandise Industry Data Book, 2023 to 2030, compiled with details like market sizing information & forecasts, trade data, pricing intelligence, competitive benchmarking, macro-environmental analyses, and regulatory & technological framework studies.

Licensed Sports Merchandise Market Growth and Trends

Sports have gained immense popularity globally, with major leagues and tournaments attracting a large viewership. As sports gain more fans and followers, the demand for licensed merchandise associated with these sports increases. The popularity of sports such as football (soccer), American football, basketball, cricket, and others contributes to the growth of the licensed sports merchandise industry. According to an article published by worldatlas.com in October 2022, there are 3.5 billion soccer fans, 2.5 billion cricket fans, 2 billion hockey fans, 1 billion tennis fans, 900 million volleyball fans, 850 million table tennis fans, 800 million basketball fans, and 500 million baseball fans across the globe.

Licensed Sports Apparel Market Growth and Trends

The continuous innovation and introduction of new designs, materials, and technologies in sports apparel by manufacturers is a key factor driving the market growth. Advanced fabrics that offer comfort, performance-enhancing features, and stylish designs contribute to the popularity of licensed sports apparel. Incorporating cutting-edge technologies like moisture-wicking, temperature regulation, and compression attracts consumers, further driving the market growth. In addition, licensed sports apparel has become increasingly integrated into fashion and lifestyle trends. Sports jerseys, caps, sneakers, and athleisure wear have become popular streetwear and casual wear options. This broader acceptance and incorporation of licensed sports apparel into everyday fashion contribute to its growth and appeal among sports enthusiasts.

Order your copy of Free Sample of “Licensed Sports Merchandise Industry Data Book - Licensed Sports Apparel, Licensed Sports Footwear and Licensed Sports Toys & Games Market Size, Share, Trends Analysis, And Segment Forecasts, 2023 - 2030” Data Book, published by Grand View Research

Licensed Sports Footwear Market Growth and Trends

Licensed sports footwear is designed to enhance athletic performance. Footwear brands invest in research and development to incorporate advanced technologies, cushioning, stability, and traction features that improve comfort and performance, attracting athletes, sports enthusiasts, as well as sports fans increasing their adoption among them thus driving the market growth. In addition, nostalgia-driven designs and retro collections have a strong influence on the licensed sports footwear market. Footwear brands often release special editions and reissues of classic models and colorways associated with iconic sports moments or teams from the past. The nostalgia factor attracts fans who seek to relive sports history, contributing to the demand for licensed sports footwear.

Licensed Sports Toys and Games Market Growth and Trends

Licensed sports toys and games encourage role-playing and imaginative play. Children usually pretend to be their favorite athletes, coaches, or sports commentators, fostering creativity and enhancing their understanding of the sport. In addition, licensed sports toys and games often feature collectible elements such as trading cards, figurines, and memorabilia. The collectability factor appeals to fans and collectors who seek to own items associated with their favorite teams, players, and moments in sports history. The desire to build collections and own unique memorabilia drives the demand for licensed sports toys and games.

Go through the table of content of Licensed Sports Merchandise Industry Data Book to get a better understanding of the Coverage & Scope of the study.

Competitive Landscape

Key players operating in the Licensed Sports Merchandise Industry are –

• G VF Corporation • Nike, Inc. • Adidas AG • Puma SE • Under Armour, Inc. • Hanesbrands Inc. • DICK’S Sporting Goods Inc. • Sports Direct International plc, • G-III Apparel Group, Ltd. • Fanatics Inc. • Iconix Brand Group • New Era Cap • Mitchell & Ness Nostalgia Co. • Reebok International Ltd. • TOPPS • The Upper Deck Company • Wilson Sporting Goods • Rawlings Sporting Goods • Columbia Sportswear Company • Lids Inc. • Footlocker.com, Inc. • Modells Sporting Goods Online, Inc. • Rally House • Starter • Penney IP LLC • WCN Group • ADPRO Sports • Waitex Copyright

About Grand View Research

Grand View Research, U.S.-based market research and consulting company, provides syndicated as well as customized research reports and consulting services. Registered in California and headquartered in San Francisco, the company comprises over 425 analysts and consultants, adding more than 1200 market research reports to its vast database each year. These reports offer in-depth analysis on 46 industries across 25 major countries worldwide. With the help of an interactive market intelligence platform, Grand View Research helps Fortune 500 companies and renowned academic institutes understand the global and regional business environment and gauge the opportunities that lie ahead.

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