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Contact Center As A Service Market Will Grow As Of Incorporation Of Artificial Intelligence (AI)

Contact Center As A Service Industry Overview

The global contact center as a service market size was valued at USD 3.91 billion in 2021 and is expected to register a compound annual growth rate (CAGR) of 18.4% from 2022 to 2030.

The market growth can be attributed to the rising adoption of advanced contact center technologies to maintain better business continuity and streamline customer interactions to provide higher customer satisfaction. Moreover, the incorporation of Artificial Intelligence (AI) and Machine Learning (ML) technologies in contact center solutions is expected to create more demand for the contact center as a service (CCaaS) market over the forecast period.

Gather more insights about the market drivers, restrains and growth of the Global Contact Center As A Service Market

Numerous players are developing cloud contact centers to enhance operational functionality and flexibility for users. For instance, in April 2020, ServiceNow announced the launch of the Amazon Connect Integration with Cloud Call Center, a cloud contact center solution that offers employees better IT support functionalities. Amazon Connect Integration with Cloud Call Center provides native integration with AWS’s natural language AI technology, Comprehend and Transcribe, Lex with ServiceNow.’s IT workflow, and the service capabilities.

Various companies are also focusing on providing artificial intelligence-based cloud contact center solutions to increase accuracy and meet the changing customer needs. For instance, in October 2021, Automation Anywhere, Inc., an automation technology provider, announced the launch of the Automation Anywhere for Contact Centers, an AI-driven, cloud-native solution that facilitates businesses to provide faster customer services. Automation Anywhere for Contact Centers enables agents to be more efficient in finding, and updating the information as well as executing the client transactions quickly to deliver faster services.

Organizations that do not provide timely responses to customer emails experience potential loss of customers. Hence, it has become essential for organizations to deliver a better customer experience across all channels. Improved customer experience provides better support to the entire customer journey, from the first point of contact to becoming a loyal customer. Customer experience is an integral part of Customer Relationship Management (CRM) and is important because the customer who has a positive experience with the business is more likely to become a loyal customer.

Organizations can save maintenance service charges and hardware installation expenses by implementing the contact center as a service solution. Additionally, cloud-based contact center software does not incur any IT services and components expenditure. Cloud-based services also help decrease downtime and reduce power consumption. Furthermore, they can be offered in a subscription model, allowing companies to select the model according to their requirements, leading to cost savings. Companies with limited funds adopt cloud-based contact centers, thus boosting the adoption of these systems in small and medium enterprises. However, as contact centers store critical customer information such as payment card numbers and health information, increasing data security concerns are expected to hinder the market growth.

Browse through Grand View Research's Next Generation Technologies Industry Research Reports.

  • Artificial Intelligence Market - The global artificial intelligence market size was valued at USD 93.5 billion in 2021 and is projected to expand at a compound annual growth rate (CAGR) of 38.1% from 2022 to 2030. The continuous research and innovation directed by the tech giants are driving the adoption of advanced technologies in industry verticals, such as automotive, healthcare, retail, finance, and manufacturing.

  • Machine Learning Market - The global machine learning market size was valued at USD 6.9 billion in 2018 and is anticipated to register a CAGR of 43.8% from 2019 to 2025. Emerging technologies such as artificial intelligence are changing the way industries and humans work. These technologies have optimized supply chains, launched various digital products and services, and transformed the overall customer experience. Various tech firms are investing in this field to develop AI platforms, while various startups are focusing on niche domain solutions.

Contact Center As A Service Market Segmentation

Grand View Research has segmented the global contact center as a service market based on solution, service, enterprise size, end-use, and region:

  • CCaaS Solution Outlook (Revenue, USD Million, 2017 - 2030)

    • Automatic Call Distribution

    • Call Recording

    • Computer Telephony Integration

    • Customer Collaboration

    • Dialer

    • Interactive Voice Response

    • Reporting & Analytics

    • Workforce Optimization

    • Others


  • CCaaS Service Outlook (Revenue, USD Million, 2017 - 2030)

    • Integration & Deployment

    • Support & Maintenance

    • Training & Consulting

    • Managed Services


  • CCaaS Enterprise Size Outlook (Revenue, USD Million, 2017 - 2030)

    • Large Enterprises

    • Small & Medium Enterprises


  • CCaaS End-Use Outlook (Revenue, USD Million, 2017 - 2030)

    • BFSI

    • Consumer Goods & Retail

    • Government

    • Healthcare

    • IT & Telecom

    • Travel & Hospitality

    • Others


  • Contact Center As A Service Regional Outlook (Revenue, USD Million, 2017 - 2030)

    • North America

    • Europe

    • Asia Pacific

    • Latin America

    • Middle East & Africa (MEA)


Market Share Insights

  • October 2021: Automation Anywhere, Inc., an automation technology provider, announced the launch of the Automation Anywhere for Contact Centers, an AI-driven, cloud-native solution that facilitates businesses to provide faster customer services.

  • July 2020: NICE LTD announced the launch of Real-Time Interaction Guidance, a solution powered by the company’s ENLIGHTEN AI platform.

Key Companies profiled:

Some prominent players in the global contact center as a service market include:

  • Alcatel Lucent Enterprise

  • Avaya, Inc.

  • Cisco Systems, Inc.

  • Enghouse Interactive Inc.

  • Five9, Inc.

  • Genesys

  • Microsoft Corporation

  • NICE inContact

  • SAP SE

  • Unify Inc.

Order a free sample PDF of the Contact Center As A Service Market Intelligence Study, published by Grand View Research.

About Grand View Research

Grand View Research, U.S.-based market research and consulting company, provides syndicated as well as customized research reports and consulting services. Registered in California and headquartered in San Francisco, the company comprises over 425 analysts and consultants, adding more than 1200 market research reports to its vast database each year. These reports offer in-depth analysis on 46 industries across 25 major countries worldwide. With the help of an interactive market intelligence platform, Grand View Research Helps Fortune 500 companies and renowned academic institutes understand the global and regional business environment and gauge the opportunities that lie ahead.

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